​​​​Isaac Hernandez-Cedeño​

Neoris

Data Science Expert Consultant (Apr 2022 - Present)

 

Reckitt Beckinser

► Multi-Retailer (Price Club, Drug Store, Self Service) IBP Forecasting for Drug Products, Milk Modifiers, and Baby Formulas with accuracies of up to 90% at a national level, widely recognized as one of the best models at a global level.
► Raising awareness of security and privacy in the use of AI, implementing AI Copilots to increase productivity by up to 40%.
► Azure Databricks, Azure Storage, Power Automate, and Power BI Integrations reducing labor time by up to 200 hours per year.
► Results presentation to National and Global Leaders.
► Obtained a Reckitt Compass Award as one of the World's best models.

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Monterrey Digital Hub

► Train over 200 employees from different corporations (Cemex, DeAcero, Neoris, Sigma, Femsa, Home Depot, Banorte, Oxxo, Ragasa, Xignux) as Data Scientists inside Monterrey Digital Hub and DataRebels.
► Creation of live and on-demand LMS Data Science training programs with an average NPS of 90/100 and an engagement time of up to 90%.
► Integration of Business Model Canvas and Stakeholder Analysis in Learning Programs and Project Development, increasing the training demand by 20%.
► Evaluating feasibility and performance of Data Science projects, by budget and time optimization, increasing graduation rate by 30%.

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National Autonomous University of Mexico

​Data Science Teacher (August 2020 - Present)

► Creation of the curricula “Data Science Applied in the Energy Sector”
for the Master's and PhD program in Energy Engineering.
► Proposal to include ML, DS, and AI in every Bachelor's Degree for the School of Engineering
► Evaluation of the performance of models proposed by students
in their own projects.
► Submission of recommendations for increasing the performance of the
models proposed by students.
► Application of data science in energy investigations (solar, wind,
hydroelectric, and energy planning).

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AB-InBev

Marketing Science Lead (June 2021 - May 2022)

► Creation of data-driven models for audience targeting and campaign optimization, obtaining improvements up to 20% vs 5% in the KPI with budgets from 5-60 MDP.
► B2B & B2C customer full-funnel multi-platform integration for Ecommerce via Salesforce Datorama.

► Creation of taxonomy for UTMs, QRs, bitlys, and, deep links enabling the 360 tracking in owned channels.
► Results presentation to national and global directors and marketing vice presidents.

► Awarded as the "World Best Data Team in ABInBev" on 2021.

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Global Factor

Data Science and Sustainability Consultant (April 2021 - December 2021)

► Analysis of qualitative and quantitative co-benefits with a Data Science approach to create a data-friendly assessment process.
► Creating of key-value modules and visualizations in open-source tools, increasing software adoption by 20%.
► Creation of workshops to train users and administrators through online training, training up to 100 employees in the energy sector.

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National Autonomous University of Mexico - Energy Planning Unit

​Data Science Coordinator (August 2017 - December 2020)

► Lead author and conference speaker at the International Seminar: Frontier Topics in Sustainability, 2019, IV Latin American Risk Analysis Society Conference, among others.

► Lead author of the article “Social and environmental conflict analysis on energy projects: Bayesian predictive network approach” published in the Energy Policy Journal.

► Energy analysis and sustainability troubleshooting, solving Mexican Department requests to the University.

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8looocky Corp.

Assistant ​General Manager (June 2015 - January 2017)

► Creation of a UTM's generation tool to track 100% of the digital customer journey
► Development of commercial strategies for customer type, increasing sales by 15%.
► Work order management processes, increasing on-time job delivery by 30%.

► Managed a team of 3 people.

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Ventas SA.

​Business Analyst (January 2016 - July 2016)

► Problem analysis and troubleshooting with Kanban, and Gemba.

► Improved telemarketing dialog and keuwords, increasing sales by 5%.

► Managed a team of 7 people.

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Autobuses de Oriente.

​Junior Supervisor (March 2015 - August 2015)

► Workshop problem-solving with Kanban, Gemba, and SMED, reducing the time buses spend on routine inspections by 10%.
► Update of the security equipment of 100% of buses in one month.

► Managed a team of 15-20 people

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Freelance

​CAD Designer (January 2014 - February 2015)

► Design of mechanical parts for cars with SMED productive process, delivering 100% of orders on time.
► Managed a team of 5 people.

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National Autonomous University of Mexico

Adjunct Assistant Professor (January 2013 - January 2014)

► Upgraded traditional workbooks to electronic presentations.

► Redesign of exams and evaluations.

► Managed groups of 25-35 students.